"A Merchant Account Consultant Conducts Personal Interviews"
Definition of terms, and knowing the merchant service industry's procedures and cost are all important to know when speaking to a sales person.
 Typically, when a sales person is
speaking with you about a merchant service for your
business they give you the qualified, retail rates and pretend
that you will process all credit cards within those rates and
fee schedule. It is not their fault that some of
the transactions fall outside those boundaries. This is the trap that makes
it look like they are giving a very good rate
when you look at the application or their fee schedule. This assumption is
sometimes very far from the truth.
Some of the
other fees you really do need to have the sales person focus
on are mid-qualified rates, non-qualified rates, AVS fees,
batch fees, statement fees, transaction fees, reprogramming
fees, annual fees, membership club fees, IVR fees, 800
and/or 900 surcharge fees and many more. With the additional
hidden fees a merchant account provider can give away free
equipment and other items because they are making their profit
on the back end. The sales person may also decide to
raise your rates in a couple of months. As the old saying
goes, "You get what you pay for",
which is true most of the
time. I would prefer to see good honest rates and fees on the
merchant services and a good price on the credit card
processing equipment.
Knowing the fine
lines of negotiating is almost an art. A lot
of the negotiating is knowing where the sales person's cost is and
being able to gauge where those fine lines are through the
conversation and/or body language and tone of voice. This
is where we become the experts and specialize in the
interviewing process. Once we have the proper information then
the decision making has become a much easier process for
choosing a merchant service provider. Our merchant account consulting specialist will need to know what parameters you are willing to accept and afford as a business owner.
THE OBJECTIVE: "Receive good rate and fee schedules
for front end and back end merchant service charges without
sacrificing the prices for the credit card processing
equipment." We want a win - win situation for the business
owner and the sales
person.
COST = $599.00 plus travel expenses.
Bidding, Phone Interviews, Presentation, Recommendation and Decision.
|
